COOKIES

What Cookies are

A cookie is a small text file that visited websites save on your computer or device. Cookies are used to provide visitors access to various functions. The cookies do not cause damage to your device in any way.

Why we use cookies

The use of cookies on our website aimed for better navigation experience of visitors to our website and to provide personalized web pages to reflect the needs and interests of the visitor.

Cookies can also be used to export anonymous, aggregated statistics that allow us to understand how visitors use the website and help us improve the structure and its content. These cookies can not verify the identity of the visitor.

Types and Categories of Cookies

There are two types of cookies, persistent cookies and session cookies.

Session Cookies expire and no longer have any effect when you close your browser. Persistent Cookies remain on your device until you erase them or they expire.

The two types of cookies can be distinguished in three categories:

Functionality Cookies

These cookies allow the website to remember choices you make (such as your user name, language or region you are in) and provide enhanced, more personalized features.

Performance/Analytics Cookies

These cookies collect aggregated information anonymously, in a form that does not allow direct association with a particular person. This information helps improve websites by identifying any problems that visitors may encounter during their visit and by learning which pages they visited.

Targeting Cookies

These cookies are used to provide ads more relevant to you and your interests. It can be used for targeted advertising/ offers. They usually placed to remember your visit to a website and share that information with other marketing channels.

Disable cookies

You can change your browser settings to reject some or all cookies. However, disabling cookies may occur to the unavailability of some of our website features.

Absolutely Necessary Cookies

They are cookies related to security reasons. IP Address, Browser Type, user’s Device Type and other related information to identify attempts of hacking / violation or attack. They are necessary for the quality assurance of the smooth operation of the website. User experience cookies are also included, related to the browser, for helping the website to work correctly on your device without issues. These cookies do not concern personal data.

Google Analytics (If you accept cookies)

Google Analytics is Google’s analytics tool that helps our website to understand how visitors engage with their properties. It may use a set of cookies to collect information and report website usage statistics without personally identifying individual visitors to Google. The main cookie used by Google Analytics is the ‘__ga’ cookie.

In addition to reporting website usage statistics, Google Analytics can also be used, together with some of the advertising cookies, to help show more relevant ads on Google properties (like Google Search) and across the web and to measure interactions with the ads Google shows.

Learn more about Analytics cookies and privacy information.

Use of IP Addresses. An IP address is a numeric code that identifies your device on the Internet. We might use your IP address and browser type to help analyze usage patterns and diagnose problems on this website and to improve the service we offer to you. But without additional information your IP address does not identify you as an individual.

Your Choice. When you accessed this website, our cookies were sent to your web browser and stored on your device. By using our website, you agree to the use of cookies and similar technologies.

Facebook Pixel (If you accept cookies)

The Facebook pixel is a tool that helps us achieve the following:

• Measuring the effectiveness of our advertising actions by understanding user actions on the use of the content and services of the website
• We confirm that our ads are being shown to the right audience
• We aggregate user communities for advertising purposes
• We help users see content that is more relevant to their interests (personalization)

If you don't have a Facebook account, you can follow the Facebook instructions below.

You can opt-out of interest-specific online advertising from Facebook or other companies through the European Interactive Digital Advertising Alliance for Europe, the Digital Advertising Alliance for the US, the Digital Advertising Alliance of Canadafor Canada, or using your mobile device settings. Please note that any ad blockers or other tools that prohibit the use of cookies may conflict with the above functions.

For more information, visit Facebook's Privacy Policy

If you have a Facebook account then you can control your ad settings from Facebook Ads Settings

UTM - Policy

-What is UTM?

UTM (Urchin Tracking Module) parameters are essential tools in digital marketing for tracking the effectiveness of online campaigns. They allow website owners to identify the source, medium, campaign, and other relevant information about incoming traffic. However, to maintain clarity, consistency, and privacy, we establish a policy for using UTM parameters.

-Purpose:

The primary purpose of using UTM parameters is to accurately track the performance of marketing efforts. By appending specific tags to URLs, marketers can analyze which campaigns, channels, or platforms are driving traffic, conversions, and other key metrics.

-Data Protection:

a. Privacy: We respect user privacy by avoiding the collection of sensitive information through UTM parameters.

b. Compliance: We adhere to relevant data protection regulations such as GDPR (General Data Protection Regulation) or CCPA (California Consumer Privacy Act) when handling UTM parameter data.

-Records:

We are collecting data only for statistic metrics. Measurement data is not associated with personal data. Recording will only take place if you accept the privacy and cookie policies.